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How to See When a Pin Was Posted on Pinterest: Its Two Dates

How to see when a Pin was posted on Pinterest: the createdAt date in its page source, the original behind a saved copy, and why a Pin’s age changes its stats.

How to See When a Pin Was Posted on Pinterest: Its Two Dates
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How to See When a Pin Was Posted on Pinterest: Its Two Dates
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Short answer: Pinterest doesn’t print a Pin’s date anywhere you’d look for it, but every Pin carries one in its page code.

Open the Pin on a computer, view the page source and search for createdAt.

You’ll get the day, the date and the time it was made, in UTC.

If the Pin is a saved copy, that’s the day it was saved, and the same page names the original Pin, whose own createdAt is the day the picture first went up.

For your own Pins you can pull the date for every Pin at once through Pinterest’s API.

It’s worth the minute, because a Pin’s age decides which of its numbers you can fairly compare.

Below: what Pinterest shows and what it keeps in the code, the one-minute check for any Pin, why a saved copy looks newer than the picture, how to date all your own Pins, and how the date changes what Pin stats and Analytics tell you.

Does Pinterest tell you when something was posted?

Not on screen.

Pin stats give you a long list of numbers for a Pin you made: impressions, saves, Pin clicks, outbound clicks, profile visits, follows, reactions, comments, plus the video and product-tag metrics.

The day the Pin was made isn’t one of them.

Pinterest Analytics is no different.

You can filter by date range, content type, Pin format, claimed account, device, source, age and gender, and none of those filters is the day a Pin went up.

On a Pin someone else made, you get even less.

Open one while you’re logged out and you mostly get a sign-in box, with no date in sight.

Every Pin does have a date, though.

Pinterest keeps the exact moment it was made and sends it to your browser along with the page.

It just doesn’t print it.

So the real question isn’t whether a Pin has a date.

It’s where to look.

How to see when any Pin was posted: the createdAt check

This works on any public Pin, yours or anyone else’s.

You need a computer, and it takes about a minute.

  1. Open the Pin on pinterest.com in Chrome, Edge or Firefox. A private window is fine, and it keeps your own account out of it.
  2. Open the page source. In Chrome and Edge that’s Ctrl+U on Windows, and in Chrome on a Mac it’s Option+Command+U. Typing view-source: in front of the Pin’s address does the same thing.
  3. Press Ctrl+F (Command+F on a Mac) and search for createdAt.
  4. Read the value right after it. It looks like this: Mon, 09 Nov 2026 19:14:02 +0000.

That’s the weekday, the date and the time down to the second.

The +0000 at the end means the clock is UTC, not your local time.

A Pin stamped 02:00 on a Tuesday went up on Monday evening anywhere on the US mainland, so don’t let the day fool you when you’re lining Pins up against a launch or a holiday.

On a phone there’s no page source to open.

Copy the Pin’s link, send it to yourself, and run the check on a laptop.

Two things the date doesn’t tell you

The page you opened may be a saved copy, not the original Pin. And the date is when the Pin was made, not when it started doing well. The next two sections deal with each one.

Why a saved Pin shows a newer date than the original

When someone saves a Pin to one of their boards, that save becomes a Pin of its own, with its own number and its own createdAt.

So the date on a copy is the day of that save.

The picture itself can be months or years older.

Here’s a real one.

Pinterest’s own account has a board of holiday nail ideas.

One Pin on it has a createdAt of Mon, 09 Nov 2026 19:14:02 +0000.

Its page also names the Pin it came from, and that original’s createdAt is Sun, 01 Feb 2026 15:10:42 +0000.

Same picture, two dates, a little over nine months apart.

To find the original yourself, stay in the same page source:

  1. Search for canonicalPin.
  2. Right after it you’ll see entityId and a long number. That’s the original Pin’s number.
  3. Compare it with the number in the Pin’s address. If they match, you’re already on the original. If they don’t, open pinterest.com/pin/ followed by that number, and run the createdAt check again.

Now you’ve got two dates, and they answer different questions.

The copy’s date says somebody found the picture worth keeping on that day.

The original’s date says how old the picture is.

A Pin with a save from last week can be a 2021 image that people keep coming back to, and that’s a very different signal from a picture that first appeared last week.

It changes how you read numbers too.

Pinterest builds Pin stats by pooling every Pin that shares an image and, where there is one, a link, including the copies other people saved.

So the stats under any one copy describe the whole family of copies, and that family started on the original’s date.

Duplicate Pins covers what that pooling means for the copies you make of your own images.

How to see when your own Pins were posted

The page-source check works on your own Pins as well.

It’s just slow once you have more than a handful, and there’s a faster route for the rest.

Pinterest’s API.

In Pinterest’s developer API, every Pin carries a created_at field: the date and time it was made.

The List Pins call returns the Pins your account owns, whichever board they sit on.

One export gives you every Pin’s date in a column, and you can sort it oldest to newest, which is the closest thing to sorting your Pins by date.

You’ll need a developer app and an access token for your own account, so it’s a one-time setup job rather than a click.

The same API has a Pin analytics call with one limit worth knowing up front: its start date can’t be more than 90 days back from today.

It’s great for a Pin’s recent weeks and no help for its first month if that was last year.

Pin stats.

Click your profile picture, click Created, pick a Pin, then See more stats.

The creation date isn’t there either, and Pin stats need a business account.

What you will see is which numbers the Pin has at all.

Some Pins have blanks where others have counts, and the next section shows how the date causes that.

How a Pin’s creation date changes the numbers it shows

Pinterest has changed what it measures a few times, and the day a Pin was made decides which rules it lives under.

These four are the ones that trip people up:

  • Made before March 20, 2023. Lifetime metrics for a Pin made before that day exist only for video and Idea Pins, and its profile visits and follows exist only if it’s an Idea Pin. A standard image Pin from 2022 can be one of your best Pins and still show blanks where those numbers would be. Profile visits goes deeper on that cutoff.
  • An Idea Pin made before August 16, 2023. Pinterest counts every organic Idea Pin from before that day as a video, and single-image Idea Pins made on or after it as images. In Analytics the video numbers appear only when the video Pins filter is on, so an old Idea Pin can look half empty in the default view.
  • The day you added the link. Outbound clicks are counted from the date a link was added. A Pin that went up in May and got its link in September has four months with no chance of an outbound click, and that tells you nothing about the Pin.
  • The first 48 hours. A new Pin’s numbers are real-time estimates, and they can go down as well as up. Give a fresh Pin a couple of days before you compare it with anything.

There’s one more limit on the Analytics side.

Custom date ranges there reach back a year and a half, so a Pin older than that can’t have its whole life read in one Analytics range.

The date-range trap covers the other ways a range can quietly mislead you.

Read a Pin’s numbers against its age, not as totals

This is why the date belongs before any other number.

Totals grow with time.

An older Pin has simply had more days to collect saves and clicks, so a list sorted by totals leans toward your oldest Pins whether they’re good or not.

Take two of your Pins, made up for the example:

  • Pin A, made in August 2025: 15 months old today, with 600 saves.
  • Pin B, made in early September 2026: about 2 months old, with 180 saves.

By totals, A wins easily.

Divide by months live, though, and A has earned 40 saves a month while B is earning 90, more than twice the pace.

If you were about to make five more Pins like A because it tops your list, the date just changed the plan.

The per-month sum

Saves a month = lifetime saves ÷ months since the Pin was made. When the Pin is one of several copies of your own image, count the months from the oldest copy, because Pin stats pool all of them.

A cleaner match is Pins of the same age.

Put your Pins in a sheet with their dates, group them by the month they were made, and compare inside each group first.

Across groups, compare rates instead of counts, like saves per 1,000 impressions or outbound clicks per 1,000 impressions.

A rate divides the time back out of the count, so an old Pin and a new one meet on fairer ground.

Keep the four dates from the last section in mind while you do it.

A standard Pin from before March 20, 2023 may have no lifetime totals to divide at all, and an old Idea Pin needs the video filter before its numbers show up.

Compare those Pins with each other, not with this year’s.

The same check works on a search you’d like to rank for, and it’s one of the quickest reads you can get on how open that search is.

When you study the best-performing Pins in a niche, the first question is whether a winner is an old favorite or a live trend.

The dates answer it.

Here’s a test you can run in fifteen minutes:

  1. Search your keyword on Pinterest the clean way, so your own history doesn’t reorder the results. How to check a Pin’s rank has the steps.
  2. Open the first 10 Pins in new tabs.
  3. For each one, note its createdAt and, if canonicalPin points to a different number, the original’s createdAt too.
  4. Count how many originals are less than six months old, and how many are more than two years old.

Then read the count:

  • Most originals are years old. The search is held by Pins that have kept their places for a long time. A new Pin can still get in, but it’s up against a long run of saves, so a narrower long-tail search might be the better first target.
  • Several originals are only months old. Pinterest has been putting new Pins near the top of this search lately. That’s the clearest sign a new Pin of yours can get there too.
  • Recent copies of old originals. People keep saving an old picture. The interest is current, the picture isn’t, and a fresh take on the same idea is the opening worth a look.
  • A mix. Look at what the recent originals share, like the angle, the format or the words on the image. That’s your best clue to what’s breaking through on this search right now.

Ten Pins is a small sample, so treat it as a first read and run it again in a month for the searches you care about most.

Pinterest competitor analysis puts this check next to the others worth running, and evergreen vs seasonal Pins helps with the bigger question of what to make once you know.

If you use a browser extension that shows Pin ages, check one Pin by hand against its page source.

If the two disagree, see whether the extension matches the copy’s createdAt or the original’s, so you know which date it’s been showing you.

A two-minute date check before you trust any Pin’s numbers

  1. Find createdAt in the page source, or created_at in the API for your own Pins.
  2. Check canonicalPin. A copy’s date is the save. The original’s date is the picture.
  3. Made before March 20, 2023? Expect missing lifetime totals, profile visits and follows, unless it’s a video or Idea Pin.
  4. An Idea Pin from before August 16, 2023? Turn on the video Pins filter to see its numbers.
  5. Link added later? Outbound clicks start from that day, not from the Pin’s.
  6. Under 48 hours old? The numbers are estimates and can drop. Wait a couple of days.
  7. Compare by age. Use saves a month, or Pins made in the same month, never raw totals across years.

If a Pin’s stats won’t load at all, Pin stats unavailable covers that, and what saves actually mean is the next read on what a save count does and doesn’t tell you.

Once you know which of your Pins are doing well for their age, the next question is which searches they turn up for.

PinPinterest’s rank tracking shows where your Pins rank on the keywords you save, so you can set a Pin’s age next to its rank and aim the next batch at the searches where new Pins are getting in.

See which keywords your newest Pins rank for

#pin date#pin stats#competitor research#pinterest analytics
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Mia Bennett
PinPinterest editorial team

Mia Bennett is the pen name the PinPinterest team writes under. Our guides share what we learn building a Pinterest analytics tool — no fluff, just what actually moves traffic.